This Must Be The Place

OVERDOSE PREVENTION IN THE PLACE WHERE YOU’RE AT

This Must Be the Place specializes in high volume in-person naloxone training and fentanyl awareness education. From Lollapalooza to your local bookstore, we believe in reaching people in the places they are at, and giving them the tools and knowledge to save a life.

SELECT CLIENTS INCLUDE

Large Scale Music Festival Distribution.

From Bonnaroo to Burning Man, and everything in between. This Must Be the Place is a group that is not bound by music genre or geographical region, and is equipped to provide services for the largest festivals in the country.

We’ve always strived to be onsite, or to get naloxone into a person’s hand BEFORE a tragedy happens. Our data tells us that over 60% of festival attendees identify as “special occasion” substance users, putting them at extreme risk to fentanyl lacing. We are here to keep them safe, and empower others to do the same, long after the music is done playing!

Past partners include: Lollapalooza, Governors Ball, Austin City Limits, Railbird, Shaky Knees, Sueños, Two Step Inn, Boston Calling, etc.

Band Partnerships.

Whether you are going on tour and want naloxone to be with you at every stop, want to collaborate on an awareness campaign, or need us to set up a distribution at your shows, we have worked with artists, bands, and record labels in an endless amount of ways. We are able to meet your needs with any level of discretion.

Pictured: Interpol with their traveling case of naloxone in 2023.

Venues and Corporate Trainings.

Every business should have an opioid response plan, and that starts with training. We stock hotels, music venues, comedy clubs, security teams, restaurants, corporate offices and warehouses with naloxone, as well as provide comprehensive staff trainings, and a safety plan tailored to each environments specific needs and location. Our personalized trainings meet you and your employees right where they are at, and make sure that your business is fully prepared in the age of fentanyl.

Univsersity + School Trainings.

From a club to an entire student body, or just making sure that your building/facility is prepared to deal with an opioid overdose, we have a curriculum for you. Our board member and partner Dr. Beth Weinstock, PHD, has a unique and unparalleled ability to resonate with adolescent and college aged youth, and together we would love to be the conduit to safety in your district!  

Speaking Opportunities.

Ingela and Perry love sharing our message, methods, and what we’ve learned from multiple years on the road having tens of thousands of conversations about the opioid epidemic. Whether you need a keynote speaker or a specifically tailored workshop, you’ve found the place.